Jazz . . . No of Ad Campaigns by Telecom Operators

Number of Ads now a days are talking about free minutes, free sms and free balance.
Not sure which one to trust. Price War seems to be the key factor in today's advertising campaigns by telecom operators. Each brand has launched different packages to attract customers, most of them are confusing on account of taxes & other hidden charges.

They should actually focus on quality of customer services, network expensions and adding innovative services to their menu.